About Manya Koetse

@manyapan | Sinologist, editor-in-chief @whatsonweibo | China social media trends & online media watcher | Japanologist | Pop culture & society | Hotpot fanaticĀ 

I am a China social trend watcher and the founder and editor-in-chief of What’s on Weibo, an independent news site that sheds light on trends in China by closely following its social media, the latest digital developments & changing media landscape. I am a writer and public speaker (Sinologist&Japanologist, MPhil) on social trends in China, with a focus on online media and digital trends, popular culture, and gender issues. Check out my short showreel below, or see some of my featured media work here.

The unceasing interest in the languages and cultures of East Asia has been the motor driving me throughout my studies. I have lived in Beijing, Kyoto, and Singapore, and graduated in China & Japanese Studies (Leiden University, Peking University), Literary Studies (University of Amsterdam, NUS), and completed my Research Master in Asian Studies (Chinese track, with a focus on Sino-Japanese relations), before founding What’s on Weibo.

Besides my activities as editor-in-chief and writer, I provide my services as a consultant, researcher, and public speaker on (consumer) behavior, social trends, digital developments & new media in China. Click here for some of my featured media work.